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Thursday
Nov242011

Jay-Z, Adbusters, and the selling of rebellion

Mogul (Jay-Z Occupies Occupy Wall Street), by Daniel Edwards

When it comes to profiting off anti-capitalist sentiment, it is hard to see what distinguishes the Blackspot sneaker from Jay-Z’s “Occupy All Streets” T-shirt. For that matter, it is hard to see what distinguishes either of these from other successful businesses that arose out of a desire to “do capitalism differently,” from The Gap and Starbucks to the Body Shop and Whole Foods...

That's from my latest column for the Ottawa Citizen...